The road less traveled by

What “Above the herd” is about:

Now more than ever, Americans need to look up and look around. Plain and simple. Stop following the herd. Stop being one of millions of sheeple who timidly accept what society dictates as “the thing to do.” We do so many things because “everyone else is doing it,” and the unintended consequences to us personally, and to society as a whole, are devastating.

The term “following the herd” has its origins in the early Native American Western United States. Hunters would chase buffalo herds over cliffs as a clever means of killing their prey. This worked so well because even if the buffalo in the front of the herd saw the drop-off up ahead, the rest of the herd, with heads down, failed to see the danger and kept pushing the herd forward. They called this tactic a “buffalo jump,” but it was truly a collective death leap. The same happens with modern livestock that are led to their deaths at the slaughterhouse. Cattle merely follow the herd…to their deaths.

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Humans tend to do the same. We “follow the crowd” without question. We assume the majority knows what the hell they’re doing, so we follow like gullible livestock. We should instead be vigilant by looking “above the herd” to see if where the herd is going is a place we really want to go.

Very often the herd is not as smart as you think they are. There’s a good reason for that old maternal saying, “If Johnny jumped off a bridge, would you?” Our parents knew that where Johnny was going was usually not a good place.


“Whoso would be a man must be a nonconformist. He who would gather immortal palms must not be hindered by the name of goodness, but must explore if it be goodness. Nothing is at last sacred but the integrity of your own mind. Absolve you to yourself, and you shall have the suffrage of the world.” ~ Ralph Waldo Emerson


“Two roads diverged in a wood, and I—
I took the one less traveled by,
And that has made all the difference.”
                                                                  ~ Robert Frost, The Road not Taken